PCET's Pimpri Chinchwad University, Pune

Guest Session on Strategic Import of Market Research

3 Sept 2025

Guest Session on Strategic Import of Market Research

Overview

The School of Management organized a highly insightful Guest Session for the second-year MBA students on Strategic Import of Market Research & Career Vistas in view of their upcoming placements.

The session was conducted by Mr. Akshay Patil, Founder & Managing Director, Introspective Market Research. Mr. Patil shared valuable insights into the dynamic role of market research in shaping business strategies, while also highlighting the wide range of career opportunities in the field.

Students gained an in-depth understanding of how analytical tools, research methodologies, and industry knowledge can enhance decision-making and add value in the corporate world. The session also encouraged students to align their skills with emerging industry expectations and prepare effectively for their placement journey.

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