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About

The MBA in Business Analytics and Artificial Intelligence at Pimpri Chinchwad University (PCU) is a cutting-edge program designed to address the growing demand for data-driven decision-making and intelligent automation across industries. Recognized among the top MBA courses in emerging technologies, this specialized program equips students with advanced analytical skills and expertise in AI technologies to transform business operations and drive strategic growth.

Our curriculum is uniquely structured to blend core management principles with advanced topics in machine learning, deep learning, predictive analytics, threat intelligence and cyber defense, and artificial intelligence application in management. This MBA is ideal for aspiring professionals who aim to lead in the digital economy, leveraging data insights and AI innovations for sustainable business success.

Located in the vibrant academic environment of Pune, PCU’s School of Management stands as one of the top MBA colleges in Pune, committed to academic excellence and industry relevance. Our program in Business Analytics and AI emphasizes practical learning through real-world projects, internships, and hands-on experience with modern tools and platforms used in the industry today.

Pimpri Chinchwad University’s state-of-the-art infrastructure, highly experienced faculty, and robust industry collaborations make it one of the best private MBA colleges in India. Students in the MBA Business Analytics and AI program benefit from a dynamic learning ecosystem that fosters critical thinking, innovation, and leadership in the rapidly evolving tech landscape. As one of the top MBA colleges in Pune, Maharashtra, PCU ensures our graduates are future-ready and equipped to lead digital transformation initiatives across sectors.


Preamble

The business world has changed significantly in the past few decades. The pace at which technology has evolved is unheard and unseen. The fourth industrial revolution is bringing advanced robotics and autonomous transport, artificial intelligence (AI) and machine learning, advanced materials and biotechnology. For instance, AI will almost certainly automate some jobs, particularly those that rely on assembly lines or data collection. The mobile internet and cloud technology are already impacting the business world to a larger extent. What is certain is that the future managers will need to align their skillset to keep pace in this VUCA world. It is therefore imperative for management education to meet the challenges of rapid changing times and technologies.
In this fast disruptive digital economy and VUCA world, high-quality management education is essential for India. Use of technology is one of the powerful ways to enhance the students’ ability to meet the ever- changing requirements of the corporate world and society. MBA students be equipped to work across time zones, languages, and cultures. Employability, innovation, theory to practice connectedness are the central focus of MBA curriculum design and development. The core curriculum is designed to give students an in-depth mastery of the academic disciplines and applied functional areas necessary toevery non-business and business leader’s success.

Vision and Mission

Nurture Leaders and Responsible Corporate Citizens for an era of Digital Business and Transformations.
  • Evolve the curriculum in tune with emerging technology trends and industry needs.
  • Develop skills and competencies in the business domains and leading-edge technology.
  • Nurture agile leader with ability to drive change, innovation, and transformation.
  • To make the students pleasantly employable.

Program Objectives

The Program Objectives for the MBA program are as follows:

The overall objective of the MBA (BA & AI) program at Pimpri Chinchwad University is to develop future-ready business leaders who are proficient in applying data-driven approaches and artificial intelligence to solve complex business problems. The program aims to produce professionals capable of driving digital transformation, innovation, and strategic decision-making across diverse sectors.

The specific objectives of the program are as follows:-

  • To equip students with a comprehensive understanding of core business functions combined with technical proficiency in data analytics, machine learning, and artificial intelligence applications across industries.
  • To develop analytical and critical thinking skills that enable students to collect, process, and interpret large-scale structured and unstructured data for effective decision-making in a dynamic business environment.
  • To foster capabilities in AI and machine learning through practical exposure to tools and platforms, enabling students to design, develop, and deploy intelligent systems for solving real-world business challenges.
  • To build awareness of ethical, legal, and governance aspects of artificial intelligence, data privacy, and responsible AI deployment in business operations, ensuring that graduates are socially responsible digital leaders.
  • To enable experiential learning and research-oriented thinking through industry collaborations, field projects, and internships that promote innovation, entrepreneurship, and hands-on problem-solving in real-time business scenarios.
  • To prepare students for global careers by integrating cross-functional knowledge, leadership skills, and a global perspective, empowering them to lead in multicultural, interdisciplinary, and technologically advanced business ecosystems.

2 Years

Duration

₹ 3,70,000

Fees (Per Annum)

PCET

100% Assured Placement

Program Highlights

New age specializations in high-demand areas

Top-notch faculty and industry experts as your teachers

100% Assurance on internships and placements

Sessions from CXO and industry leaders

Aligned with National Education Policy 2020 (NEP 2020)

Capstone Project with Real Business Impact

NSE Academy on-campus Certification and Access to MOOCs

Tech-Driven Curriculum

Course Curriculum

1st Year

    Semester

    I

  • Principles and Practices of Management & OB
  • Economics & Finance for Decision Making
  • Statistics for Data Science
  • Professional Elective I
  • Business Analytics & Artificial Intelligence Applications in Management
  • Advance Excel for Data Analytics
  • Python for Data Science
  • Business Fundamentals in Contemporary World

    Semester

    II

  • Machine Learning & Predictive Analytics
  • R Programming
  • Time Series Forecasting
  • Professional Elective II
  • Structured Query Language
  • Strategic Corporate Communication
  • Minor Project (Start-up)
  • Futuristic Data Handling and Analytics
  • Foreign Language - I

2nd Year

    Semester

    III

  • Deep Learning
  • AI Ethics and Governance
  • Business Research Methods
  • Professional Elective III
  • Block Chain and Crypto Currency
  • Summer Internship Program
  • Future of Business Analytics and Artificial Intelligence
  • Foreign Language-II

    Semester

    IV

  • Advanced Machine Learning and Artificial Intelligence Applications
  • Digital Payments and Financial Innovations
  • Capstone Project
  • Professional Elective IV
  • Entrepreneurship Development
  • Research Field Project
  • AI Specific Trends

Electives

    List of Professional Electives:

  • Professional Elective I : Marketing & Supply Chain Management
  • Professional Elective I : Human Resource Management
  • Professional Elective II : Threat Intelligence & Cyber Defense
  • Professional Elective II : Cyber Security
  • Professional Elective III : Big Data Analytics and Cloud Computing
  • Professional Elective III : E-Commerce Analytics
  • Professional Elective IV : Customer Analytics and Engagement Strategy
  • Professional Elective IV : Data Driven Decision Making in Marketing
Download Syllabus 2025-26

Programme

Programme Educational Objectives (PEOs)

Programme Educational Objectives (PEOs)

Post-Graduates from the MBA program are expected to attain or achieve the following. Program Educational Objectives:

  •  PEO1:  Comprehensive knowledge of technical concepts, technology platforms, and solutions.
  •  PEO2:  Exhibit good business functional knowledge and skills.
  •  PEO3:  Inculcate key attributes of visualization of technology, innovation, critical and integrative thinking enable to solve business problems.

Programme Outcomes (POs)

Programme Outcomes (POs)

  •  PO1:   Leadership : Students will proactively demonstrate the ability to take initiative. They will be able to generate agreement, fairly and objectively, by working through different, even conflicting, points of view. They will be result oriented and have the ability to take calculated risks.
  •  PO2:   Innovation : Students will demonstrate the ability to visualize innovative solutions and gather user needs holistically.
  •  PO3:   Critical & Analytical Thinking:   Students will be able to analyse a situation to its root cause, using tangible and intangible information.
  •  PO4:   Communication : Students will be able to make a good personal impact, and articulate good written and spoken skills.
  •  PO5:   Global Perspective : Students will be aware of contemporary globally accepted practices, tools, and techniques. They will demonstrate ability to view problems and solutions from a global perspective – organizational, locational, and cultural.
  •  PO6:   Role of Self in the organization & in the society : Students will demonstrate clarity on their personal goals, while being aware of the social context. They will be sensitive to ethical issues and believe in working out solutions based on sustainability principles.
  •  PO7:   Techno-Proponent (PSO):  Apply the knowledge of and passion for technology to solve business problems in an effective manner. Demonstrate and apply appropriate cross functional management, statistical and technological tools to analyse business conditions, sense opportunities and suggest innovation solutions. Evangelise technology and drive transformational changes in order to achieve business value. Support, Develop and Empathise with all stakeholders and uphold professional ethics in all settings, and drive transformational changes in order to achieve business value. Support, Develop and Empathise with all stakeholders and uphold professional ethics in all settings.
  •  PO8:  Entrepreneurial Mindset:  Graduates will exhibit an entrepreneurial mindset, demonstrateing creativity, innovation, and an ability to identify and pursue business opportunities.
  •  PO9:  Business Acumen:  Graduates will possess a comprehensive comprehending of various business functions, including finance, marketing, operations, and human resources, and will be able to apply this knowledge to solve real-world business problems.
  •  PO10:   Decision-Making:  Students will demonstrate a comprehending of ethical considerations in business and possess the ability to make informed and responsible decisions that align with ethical principles and social responsibility.

Programme Specific Outcomes (PSOs)

Program Specific Outcomes (PSOs)

  • PSO1:  Data-Driven Decision Making: Demonstrate the ability to collect, clean, analyze, and interpret large volumes of structured and unstructured data using advanced analytical tools and techniques to support strategic and operational decision-making in a business context.
  • PSO2:  Proficiency in AI & ML Applications: Apply Artificial Intelligence and Machine Learning models to solve complex business problems across various domains such as marketing, finance, supply chain, and human resources, while ensuring scalability and ethical usage.
  • PSO3:  Business Intelligence & Visualization: Leverage Business Intelligence platforms and data visualization tools to create actionable insights, communicate data stories effectively, and enable real-time business performance tracking and optimization.
  • PSO4:  Integration of Technology with Business Strategy: Strategically integrate digital technologies, analytics solutions, and AI systems with business models to drive innovation, enhance customer experience, and gain competitive advantage.
  • PSO5:  Ethical and Responsible Use of Data and AI: Demonstrate awareness and application of data privacy laws, ethical AI principles, and responsible governance frameworks while handling data and deploying intelligent systems in business environments.

Eligibility

Open Category student should have scored minimum 50% aggregate in Graduation in any stream from UGC approved Institution or equivalent (at least 45% marks, in case of reserved category candidate belonging to Maharashtra State only) AND Positive score in the following National Level Test conducted by an apex testing body:

CAT 2025, XAT 2025, PERA 2025, MH-CET 2025, ATMA 2025, CUET 2025 & CMAT 2025 or PCU Test will be accepted.

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Certifications & Career Enhancement Courses

FAQ's

Are there opportunities for industry exposure during the program?

Yes, the program includes:

  • Internships with leading companies in the analytics and AI sectors.
  • Guest lectures and workshops conducted by industry professionals and CEOs.
  • Live projects and case studies sourced from real business scenarios.

    • What career prospects can graduates expect?

    Graduates can pursue roles such as:

  • Business Analyst
  • Data Scientist
  • AI Consultant
  • Business Intelligence Analyst
  • Product Manager in tech-driven companies

    • Is there placement assistance after completing the program?

    Absolutely. The university provides 100% assistance in securing internships and placements, leveraging its strong industry connections.

    What sets this MBA program apart from others?

    This program uniquely integrates business management principles with Advanced Analytics and AI, preparing students to lead in data-driven decision-making environments. The emphasis on practical experience, industry interaction, and global certifications distinguishes it from traditional MBA programs.

    Are there any international exposure opportunities?

    Yes, the program may include international collaborations, exchange programs, or study tours, offering students a global perspective on Business Analytics and AI applications.

    How does an MBA from PCU prepare students for the industry?

    The MBA curriculum is revised and updated every year with industrial experts. This enables students to be updated with current industrial trends and knowledge.

    Are there scholarships available for students?

    Yes. Please visit –https://pcu.edu.in/pcu-scholarship.php for more details.

    Is hostel facility available for PCU students?

    Yes. Please visit –https://pcu.edu.in/hostel.php for more details.

    Are international students eligible to apply for PCU MBA program?

    Yes. Please visit –https://pcu.edu.in/international-admissions.php for more details.

    Does the college provide any assistance in securing a loan for the fees?

    Yes. Please visit –https://pcu.edu.in/financial-assistance.php for more details.

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