PCET's Pimpri Chinchwad University, Pune

B.Des

Product Design

B.Des – Product Design

Design Innovative Products, Experiences & Future-Ready Solutions

Step into creativity, innovation, technology, and human-centered problem solving through studio-based practical learning and industry exposure.

Design Innovative Products, Experiences & Future-Ready Solutions

Step into creativity, innovation, technology, and human-centered problem solving through studio-based practical learning and industry exposure.

About B.Des Product Design

An undergraduate design programme focused on
product innovation and user‑centered design.

The B.Des Product Design programme prepares students to create functional, innovative, aesthetic, and user-focused products across industries such as consumer products, lifestyle accessories, packaging, furniture, technology, and digital experiences.

The programme combines design thinking, materials and processes, prototyping, ergonomics, digital visualization, immersive interaction, and system design to help students become future-ready product designers.

Students learn through studio projects, workshops, digital modelling, prototyping labs, internships, and practical product development exercises. The curriculum focuses on creativity, innovation, user understanding, manufacturing awareness, and design execution.

Product Design student prototyping models in the studio

Why Choose B.Des Product Design?

Where Creativity, Technology & Innovation Meet Product Experiences

This programme is ideal for students passionate about innovation, products, user experiences, technology, prototyping, and solving real-world problems through design.

Key Advantages

  • Learn complete product development workflows
  • Gain exposure to prototyping and model-making
  • Develop strong visualization and rendering skills
  • Learn ergonomics and human-centered design
  • Work on immersive interaction and VR tools
  • Explore packaging and lifestyle product design
  • Build professional portfolios and product presentations
  • Gain internship and industry project exposure
Pimpri Chinchwad University campus

How the Programme Progresses

From basics of design to product innovation and real‑world projects. A structured creative journey across 4 years — foundation learning, product exploration, technical understanding, digital technologies, and industry-oriented execution.

Students begin with core design foundations, craft exploration, and creative problem-solving before entering specialised product pathways.

Students begin with:

  • Fundamentals of Design
  • Material Exploration
  • Design History
  • Visualization & Illustration
  • Digital Tools
  • Design Thinking

Students develop:

  • Observation and sketching skills
  • Design fundamentals
  • Creative problem-solving
  • Material understanding
  • Visualization techniques

Students also gain:

  • Human values and ethics understanding
  • Interdisciplinary exposure
  • Foreign language learning
  • Craft and product exploration

Students explore:

  • Bamboo crafts and products
  • Terracotta crafts
  • Nature-inspired design studies
  • Experimental product concepts
Design student sketching on a digital tablet in the studio

Download Detailed Curriculum

Pune Design School

  • B.Des – Product Design

What Product Design at PCU Covers

Domains and application areas explored in the programme.

At Pimpri Chinchwad University, the Product Design programme is designed to help students transform ideas into meaningful, functional, and future-ready products through a blend of creativity, technology, and human-centered thinking.

Core Areas of Study

Product Design Fundamentals

Learn product development, user-centric thinking, aesthetics, and functional design principles.

Materials & Processes

Understand manufacturing methods, materials, processes, and fabrication techniques.

Ergonomics & Human Factors

Study usability, comfort, interaction, and human-centered design approaches.

Physical Modelling & Prototyping

Create prototypes, models, and functional product concepts through hands-on practice.

Packaging & Lifestyle Product Design

Design innovative packaging systems and lifestyle-oriented products.

Digital Modelling & Rendering

Learn 3D visualization, rendering, and digital product presentation workflows.

Immersive Interaction & VR Tools

Explore virtual reality, immersive interaction, and future-focused digital experiences.

System & Interface Design

Understand wireframing, interface design, and connected product ecosystems.

Skills Developed During the Programme

  • Product ideation and innovation

  • Product sketching and visualization

  • Physical model making

  • Prototyping techniques

  • Ergonomic understanding

  • Packaging design

  • 3D modelling and rendering

  • Material and manufacturing knowledge

  • User interface understanding

  • Design research and documentation

  • Presentation and storytelling

  • Portfolio development

  • Design thinking and innovation

Industry Exposure & Project-Based Learning

The programme includes internships, live projects, portfolio preparation, and practical industry learning to help students become professionally prepared designers.

At Pimpri Chinchwad University, the Product Design programme emphasizes experiential learning through studio-based projects, industry interactions, workshops, and practical design exploration. Students work on real-world product concepts, prototype development, packaging solutions, digital presentations, and collaborative design assignments that help them understand user needs, production processes, and market expectations. Through internships, live projects, portfolio-building activities, and expert reviews, students gain valuable exposure to professional design environments including product design studios, consumer brands, manufacturing industries, UX and interaction design firms, packaging agencies, and innovation-driven organizations.

Product design projects
Packaging and branding exercises
Prototype development
Research-based learning
Design documentation
Industry critiques and reviews
Digital modelling and presentations
Collaborative studio projects

Career Pathways after B.Des Product Designafter B.Des Product Design

Roles where product designers shape the things people use every day.

Graduates can pursue careers across product innovation, manufacturing, packaging, interaction design, and creative technology industries.

  • Product Designer
  • Industrial Designer
  • Packaging Designer
  • Lifestyle Product Designer
  • Furniture & Accessory Designer
  • UX/Product Experience Designer
  • Prototype Developer
  • Visualization Artist
  • System Designer
  • Design Researcher
  • Creative Technologist
  • Product Strategist
  • Innovation Consultant
  • Interaction Designer
  • Design Entrepreneur
View Placement Highlights
Product design students reviewing studio work and prototypes
View Placement Highlights

Eligibility & Admission

How to apply for B.Des Product Design.

At Pimpri Chinchwad University, admission to the B.Des Product Design programme is designed to identify creative, curious, and future-ready students with an interest in innovation, problem-solving, and design thinking. Candidates who have completed 10+2 or an equivalent qualification can apply through the university’s admission process. The selection process may include academic evaluation, portfolio review, aptitude assessment, or interaction rounds as applicable. The step-by-step admission journey ensures a smooth and transparent experience — from registration and application submission to entrance evaluation, document verification, and final enrollment into the programme.

Example Eligibility

  • Minimum qualification in 10+2 or equivalent.

  • Portfolio or aptitude‑based assessment (if applicable).

Admission Steps

  • Registration — Sign up with your name, email, and mobile. Verify via OTP/email to access your dashboard.

    Step 01
  • Pay Application Fee — View course details and pay securely using UPI, card, or net banking. Get instant receipt and email confirmation.

    Step 02
  • Take Entrance Exam — Choose your test slot (online/offline). Check syllabus and guidelines on your dashboard.

    Step 03
  • Check Merit List — Results are published on your dashboard. Get notified via SMS/email.

    Step 04
  • Download Offer Letter — If selected, download your signed offer letter and accept before the deadline.

    Step 05
  • Upload Documents — Submit required documents (ID, marksheets, etc.). Track approval status easily.

    Step 06
  • Final Enrollment — Pay final fees to confirm your seat. Get your welcome kit and orientation details.

    Step 07

Frequently Asked Questions

  • No. The programme starts with design fundamentals and gradually progresses into advanced product design learning.

Create Future-Ready Product Experiencesat PCU

Build innovative, user-focused products through creativity, technology, prototyping, and industry-driven design learning.

At Pimpri Chinchwad University, the B.Des Product Design programme empowers students to transform ideas into meaningful products through design thinking, practical exploration, and hands-on project experience. With exposure to prototyping, digital tools, research, and portfolio development, students prepare for dynamic careers in product design, innovation, and creative industries.