- Learn complete product development workflows
- Gain exposure to prototyping and model-making
- Develop strong visualization and rendering skills
- Learn ergonomics and human-centered design

About B.Des Product Design
An undergraduate design programme focused on
product innovation and user‑centered design.
The B.Des Product Design programme prepares students to create functional, innovative, aesthetic, and user-focused products across industries such as consumer products, lifestyle accessories, packaging, furniture, technology, and digital experiences.
The programme combines design thinking, materials and processes, prototyping, ergonomics, digital visualization, immersive interaction, and system design to help students become future-ready product designers.
Students learn through studio projects, workshops, digital modelling, prototyping labs, internships, and practical product development exercises. The curriculum focuses on creativity, innovation, user understanding, manufacturing awareness, and design execution.

Why Choose B.Des Product Design?
Where Creativity, Technology & Innovation Meet Product Experiences
This programme is ideal for students passionate about innovation, products, user experiences, technology, prototyping, and solving real-world problems through design.
Key Advantages
- Work on immersive interaction and VR tools
- Explore packaging and lifestyle product design
- Build professional portfolios and product presentations
- Gain internship and industry project exposure

How the Programme Progresses
From basics of design to product innovation and real‑world projects. A structured creative journey across 4 years — foundation learning, product exploration, technical understanding, digital technologies, and industry-oriented execution.
Students begin with core design foundations, craft exploration, and creative problem-solving before entering specialised product pathways.
Students begin with:
- Fundamentals of Design
- Material Exploration
- Design History
- Visualization & Illustration
- Digital Tools
- Design Thinking
Students develop:
- Observation and sketching skills
- Design fundamentals
- Creative problem-solving
- Material understanding
- Visualization techniques
Students also gain:
- Human values and ethics understanding
- Interdisciplinary exposure
- Foreign language learning
- Craft and product exploration
Students explore:
- Bamboo crafts and products
- Terracotta crafts
- Nature-inspired design studies
- Experimental product concepts

Download Detailed Curriculum
Pune Design School
- B.Des – Product Design
What Product Design at PCU Covers
Domains and application areas explored in the programme.
At Pimpri Chinchwad University, the Product Design programme is designed to help students transform ideas into meaningful, functional, and future-ready products through a blend of creativity, technology, and human-centered thinking.
Core Areas of Study
Skills Developed During the Programme
Product ideation and innovation
Product sketching and visualization
Physical model making
Prototyping techniques
Ergonomic understanding
Packaging design
3D modelling and rendering
Material and manufacturing knowledge
User interface understanding
Design research and documentation
Presentation and storytelling
Portfolio development
Design thinking and innovation

Industry Exposure & Project-Based Learning
The programme includes internships, live projects, portfolio preparation, and practical industry learning to help students become professionally prepared designers.
At Pimpri Chinchwad University, the Product Design programme emphasizes experiential learning through studio-based projects, industry interactions, workshops, and practical design exploration. Students work on real-world product concepts, prototype development, packaging solutions, digital presentations, and collaborative design assignments that help them understand user needs, production processes, and market expectations. Through internships, live projects, portfolio-building activities, and expert reviews, students gain valuable exposure to professional design environments including product design studios, consumer brands, manufacturing industries, UX and interaction design firms, packaging agencies, and innovation-driven organizations.
Career Pathways after B.Des Product Designafter B.Des Product Design
Roles where product designers shape the things people use every day.
Graduates can pursue careers across product innovation, manufacturing, packaging, interaction design, and creative technology industries.
- Product Designer
- Industrial Designer
- Packaging Designer
- Lifestyle Product Designer
- Furniture & Accessory Designer
- UX/Product Experience Designer
- Prototype Developer
- Visualization Artist
- System Designer
- Design Researcher
- Creative Technologist
- Product Strategist
- Innovation Consultant
- Interaction Designer
- Design Entrepreneur

Eligibility & Admission
How to apply for B.Des Product Design.
At Pimpri Chinchwad University, admission to the B.Des Product Design programme is designed to identify creative, curious, and future-ready students with an interest in innovation, problem-solving, and design thinking. Candidates who have completed 10+2 or an equivalent qualification can apply through the university’s admission process. The selection process may include academic evaluation, portfolio review, aptitude assessment, or interaction rounds as applicable. The step-by-step admission journey ensures a smooth and transparent experience — from registration and application submission to entrance evaluation, document verification, and final enrollment into the programme.
Example Eligibility

Minimum qualification in 10+2 or equivalent.

Portfolio or aptitude‑based assessment (if applicable).
Admission Steps
- Step 01
Registration — Sign up with your name, email, and mobile. Verify via OTP/email to access your dashboard.
- Step 02
Pay Application Fee — View course details and pay securely using UPI, card, or net banking. Get instant receipt and email confirmation.
- Step 03
Take Entrance Exam — Choose your test slot (online/offline). Check syllabus and guidelines on your dashboard.
- Step 04
Check Merit List — Results are published on your dashboard. Get notified via SMS/email.
- Step 05
Download Offer Letter — If selected, download your signed offer letter and accept before the deadline.
- Step 06
Upload Documents — Submit required documents (ID, marksheets, etc.). Track approval status easily.
- Step 07
Final Enrollment — Pay final fees to confirm your seat. Get your welcome kit and orientation details.
Frequently Asked Questions
No. The programme starts with design fundamentals and gradually progresses into advanced product design learning.
Create Future-Ready Product Experiencesat PCU
Build innovative, user-focused products through creativity, technology, prototyping, and industry-driven design learning.
At Pimpri Chinchwad University, the B.Des Product Design programme empowers students to transform ideas into meaningful products through design thinking, practical exploration, and hands-on project experience. With exposure to prototyping, digital tools, research, and portfolio development, students prepare for dynamic careers in product design, innovation, and creative industries.






